
Four Color CMYK Files
Special Color tip from Tri-Tech to make all your printing for 2008 that much nicer and vivid.
When selecting a color for a background or heading. Always remember colors can be defined
by a variety of color values. Rather than adding black to a color darker. Try adding, Cyan or Magenta.
Lets examine a color that might be in your document.
Green...This color is mostly made up of Cyan and Yellow.
To make this color darker, the quick thinking is to add black.
Well, what happens if I do.
Generally on press you want to run your black high to keep type looking
really sharp and vibrant. Now, if we add black to your color we may be in trouble.
Lets assume on press the color is now, just a bit too dark. Lighten the black right?
Yes, to a point. Minor adjustments can be done however this is just one area.
If black is used to darken all through a project it may have to come down quite a bit.
Now the type might look washed out, or to compensate your backgrounds now look way too dark.
Ok, so what could we have done differently?
For the above example, add the missing color.
Since and equal combination of Cyan, Magenta, and Yellow makes black.
We can conclude from that, if we add the third color up to the value of the other two colors it will not change the color
only darken it.
So, lets assume for this green we have 100% Cyan, and 85% yellow.
Go ahead, add 25% Magenta to this color. Notice how it has gotten darker?
On press we can now print with the black running high, without fillin on the backgrounds.
Will you notice a difference? A stunning difference. Colors will seem vivid and vibrant. Have you ever wondered why some pages of a magazine look awesome and others just don't seem to have the pop you are after. This could be the sole reason.
Just because it looks like a dark color, it doesn't need to have black in the color.
This little change will make your next project stand out in the crowd.
Mark Robinson
Pre-Press Specialist at Tri-Tech (Canada) Inc.